User Profile for Leora Kornfeld (leora)

Bio: Leora’s professional background spans broadcasting, content development, and user experience design and analysis. A network radio host with the Canadian Broadcasting Corporation throughout the 1990s, she then transitioned her career to the area of conceptual development for technologically advanced exhibit spaces. In 2002 she founded Ubiquity Interactive (www.ubiquityinteractive.com) to pursue the vision of personalized interactive media delivered on mobile devices. In Spring 2005 Ubiquity launched the VUEguide, a handheld multimedia museum guide, with location-sensing capabilities. The VUEguide went on to receive the 2006 Gold Award for innovative cultural interpretation from the American Association of Museums.

Most recently Leora launched metroCode (www.metrocode.net), a cell phone based arts and entertainment application. metroCode’s cell phone tour for the Vancouver Sculpture Biennale was honoured with the 2007 Canadian eTourism Gold Award for Innovation. In addition to her hands-on work with the design and production of the VUEguide and metroCode, she is active in the user experience research community, holding the position of Research Director with Vancouver’s Mobile MUSE consortium (www.mobilemuse.ca). Press coverage for her work includes The Globe and Mail, The National Post, CBC Radio 1, and Marketing Magazine.

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