Content Convergence & Integration 2008

Session: Culture, Commerce, and Copyright: the Collision of Identity and Industry in the Web 2.0 era
Description
Who owns culture? What is a brand? From the Digital Millennium Copyright Act to Creative Commons, from Electronic Commerce to Peer-to-Peer Lending, in the Web 2.0 era everything's the same, but in a completely unfamiliar way. Let's talk about that, and see if we can make any sense of it.
Session Details
Speakers: Mr. Michael Fergusson
5.0 stars

Date: Friday, March 14, 2008
8:00 AM - 9:25 AM
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Rating: 5.0 stars
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Track: Plenary Session
Location: Pavilion Ballroom C+D
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By: Claudia Wunder
on Mar 17 2008
at 05:29 AM GMT
5
Culture is Something We Do
After outstanding plenary sessions on both Day 1 and Day 2, I felt the Day 3 speaker had two tough acts to follow. Michael Fergusson was equal to the task and delivered an entertaining and thought-provoking talk supplemented by the most effective visual presentation I've seen in a while.

Michael described The Web as a way of distributing culture and a way of organizing people that bypasses conventional institutions--institutions of which we are increasingly skeptical.

In a Web 2.0 world, where each of us can broadcast on our own channel, it doesn't matter who's listening or indeed if ANYONE is listening. Michael's point is that it's all about us expressing ourselves. Culture isn't something we consume, it's something we do.
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